Abstract
Fourteen provocative essays challenge traditional notions of Jewish female identity presented in mass media images, films, narrative, and stories by portraying the American Jewish woman not only as subject but as shaper of American popular culture. Sometimes internalizing negative presentations but more often "talking back" to them, Jewish women created alternative images that became tools of rebellion, subverting and dismantling such stereotypes as the "Yiddishe Mama," the Jewish Mother, and the Jewish American Princess. Over the course of the century -- and particularly as a consequence of feminism -- Jewish female novelists, screenwriters, dramatists, entertainers, and grass-roots feminists were able to create new possibilities for the expression of Jewish women's voices.