Abstract
This paper examines the ways British and French fashion magazines reflected and contributed to societal change in the immediate aftermath of World War I. These magazines highlight shared values and interest among women from disparate western nations, notably Britain, France, and the United States. All three nations had to confront the divergence between traditional and progressive female roles in society after the war. In all three nations, women’s fashion magazines depicted this confrontation and enabled women to visualize progress through their pages.