Abstract
As the nation continues to debate health system reform, public opinion polls play an increasingly important role in informing policymakers of the publics views on reform strategies. In a recent DataWatch published in Health Affairs , Cindy Jajich-Toth of the Health Insurance Association of America (HIAA) and Burns W. Roper of the Roper Center in New York City asserted that the context in which a question is asked can influence the level of public support for a reform measure. Here Robert Blendon and Karen Donelan, whose opinion surveys were among those examined by Jajich-Toth and Roper, offer a critique of those authors' findings, to which Jajich-Toth and Roper then respond.