Scholarship and Biography
Ben Gomes-Casseres is an authority on alliance strategy and management. He has researched this topic for 40 years, taught it to MBAs and executives, and consulted with major companies worldwide.
At Brandeis, Ben teaches courses on business strategy and in prior years has directed the MBA program and the Asper Center for Global Entrepreneurship. Before coming to Brandeis, he served a decade on the faculty of the Harvard Business School; before that, he was an economist at the World Bank. He has served on numerous Brandeis committees and has earned service and teaching awards. Ben has been a frequent speaker at industry conferences and a consultant and executive trainer to global companies.
Ben's book "Remix Strategy: The Three Laws of Business Combinations" (Harvard Business Review Press, 2015) earned several awards. Earlier, he authored "The Alliance Revolution: The New Shape of Business Rivalry" (Harvard University Press, 1996) and co-authored "Mastering Alliance Strategy: A Comprehensive Guide to Design, Management, and Organization" (Jossey-Bass/Wiley, 2003).
Ben's work has also appeared in various scholarly journals and industry periodicals, and as Harvard Business School case studies and online articles. Many of his publications are on his personal website (http://www.alliancestrategy.com). Ben published two online courses on the LinkedIn Learning platform, on "Strategic Partnerships" and on "Ecosystems and Platforms."
Since 2020, Ben and his colleagues have been researching and developing tools to measure and boost student engagement in live online classes. He is a principal investigator at the Brandeis Online Learning Lab (http://go.brandeis.edu/boll). This work is patent-pending.